From Blank Page to Book Deal

The Proven System for Authors Ready to Get Published


This is a step-by-step system used by authors who’ve landed top agents, signed traditional publishing deals, and launched bestselling books. This program shows you how to create a polished, professional, sales-driven proposal that gets noticed.


No fluff. No guesswork. Just smart strategy, agent-ready templates, and expert support to help you take the next big step in your author career.

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Write the Proposal That Gets the Yes


Your Complete Book Proposal is a 5-week, done-with-you program to craft a submission-ready, sales-focused book proposal that opens doors.


Are you wondering what it takes to get a book deal? You're not alone.

Get the strategy, templates, and expert support to shape your idea, position your book, and pitch it like a pro—so you can land the agent, the deal, and the visibility your message deserves.

BEGINS JUNE 23, 2025

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Too many great book ideas never make it to a publisher’s desk.
Why? Because the proposal doesn’t make the case.

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Are You Struggling with…

  • A powerful idea—but no idea how to pitch it
  • A messy or outdated proposal that just isn’t landing
  • Confusion about comps, marketing, or what agents want
  • A fear your proposal won’t do your message justice

It’s not surprising. You weren’t meant to figure this out on your own.

GET INSTANT ACCESS NOW!

Too many great book ideas never make it to a publisher’s desk.
Why? Because the proposal doesn’t make the case.

Are You Struggling with…

  • A powerful idea—but no idea how to pitch it
  • A messy or outdated proposal that just isn’t landing
  • Confusion about comps, marketing, or what agents want
  • A fear your proposal won’t do your message justice

It’s not surprising. You weren’t meant to figure this out on your own.

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A proposal that opens doors—and a brand that backs it up.

Your Complete Book Proposal is a high-touch, fast-paced program for nonfiction and mission-driven authors who are serious about getting their book published.

With Your Complete Book Proposal, You Will…


✔ Create a polished, professional proposal that’s ready to sell
âś” Clarify your hook, your message, and your positioning
âś” Build a real-world marketing plan (even without a big platform)
âś” Write a compelling query letter and identify the right agents
✔ Get live coaching and expert feedback so you don’t get stuck

This isn’t just about finishing your proposal—it’s about opening new opportunities for your book and your career.

Bonus: Includes Author Brand School—to pitch your book and yourself like a pro.

 

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"I signed with my dream agent, and now my book is a bestseller out from Harper Leadership. Plus, I got so much clarity about what the book is and what it's about because I went through your whole proposal process."

Miriam Schulman
author - Artpreneur: the Step-by-Step Guide to Making a Sustainable Living from Your Creativity 

"The wickedly talented Allison Lane truly took this project to the next level. Thanks, Allison, for your editing prowess and getting me and the story so deeply."

Laura DeKraker Lang-Ree
author - The Cancer Parent's Handbook: What Your Oncologist Doesn't Have Time to Tell You

 

 

3 Simple Steps

01

Clarify Your Concept
Find the right hook, angle, and title for your audience and the market.

02

Write With Strategy
Use proven templates and expert coaching to craft each section.

03

Position Yourself and Pitch It
Develop a real-world marketing plan, compelling comps, and a query that gets noticed.

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A Simple 3-Step Plan

01

Join the Network
Get immediate access to expert training and resources.

02

Follow the Structured Roadmap
Eliminate confusion with step-by-step guidance.

03

Expand Your Influence and Visibility
Leverage your book for speaking, media, and brand growth.


The structured plan you need, the expert support you deserve.

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Shawon Davis

Meet Your Trusted Guide

 

Hi, I'm Allison Lane.

Too many brilliant authors with big ideas stall out at the proposal stage. That’s why I created Your Complete Book Proposal—to give you the strategy, structure, and support you need to pitch your book with confidence.

I’ve helped hundreds of authors secure top agents, land publishing deals, and build careers that grow long after their book hits shelves. I’ll help you do the same.

This program is the strategic foundation agents expect—and publishers respect.

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What’s Inside Your Complete Book Proposal?

Query Letter Formula + Toolkit

Craft a compelling pitch and build your agent submission list strategically
@MikeRitter_photo

Proposal Template System

Complete templates, outlines, and real examples to model each section

The Ultimate Guide to Finding a Literary Agent

 So you know where to send it

Allison Lane

BONUS! Author Brand School

Get clear on your message, positioning, and reader promise so you stand out in the pitch.
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What’s Inside Your Next Chapter?

Author Brand School

Get clear on your message, positioning, and reader promise so you stand out in the pitch.

Five (5) Live 60-Minute Q&A Sessions with Allison

Join Allison for 5 live Zoom calls to workshop and refine your proposal in real time.
Allison Lane

Real-Time Coaching

Ask questions, get feedback, and stay accountable with a high-touch experience

Query Letter Formula + Toolkit

Craft a compelling pitch and build your agent submission list strategically
@MikeRitter_photo

Proposal Template System

Complete templates, outlines, and real examples to model each section
@MikeRitter_photo

Accountability Partners

 Surround yourself with a community of authors who keep you motivated and on track.
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Your Investment in Success


Get Instant Access NOW!


This is for authors who are serious about their success and want to take advantage of a GREAT deal. By enrolling in Your Complete Book Proposal, you’ll not only get the best price, but you’ll also unlock exclusive bonuses and expert guidance to ensure your book proposal is a success.

3 PAYMENTS OF 

$179

BUY NOW + PAY MONTHLY

A ONE-TIME PAYMENT OF

$497

BUY NOW + GET AN EXTRA BONUS

🚀 Value Packed: Total Worth Over $6,715 

Don’t Let a Weak Proposal Cost You the Deal

The cost of submitting something not-quite-there is too high…
  • Your proposal gets ignored.
  • Agents say “no thanks”—or never reply.
  • You waste time spinning, guessing, or giving up too soon.
When you join…
  • You’ll get a clear roadmap and a completed proposal you’re proud to send.
  • You’ll position yourself and your book for real publishing success.
  • You’ll build a pitch that opens the right doors.
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Your Success Story Starts Here

Laura Lang-Ree
"Out of all the people I talked to throughout this process, Allison was the one who had the answers."

Tracy Otsuka
author - ADHD for Smart Ass Women: How to Fall in Love with Your Neurodivergent Brain


Dawn Levitt
"Allison's support, guidance, and encouragement kept me in the right lane on this wild road!"

Jessica Fein
author - Breath Taking: a Memoir of Family, Dreams, and Broken Genes


Dawn Levitt
"You continually help me realize that I'm thinking too small."

Dr. Mara Einstein
author - Hoodwinked: How Marketers Use the Same Tactics as Cults


Laura Lang-Ree
"She’s zealous about helping other writers—especially women—share their message and get visible. She made me believe I could do this."

Courtney Maum
author - The Year of the Horses



Dawn Levitt
"When your message is sharp, your impact is huge. This process brought it all into focus."

Ann Batchelder
author - Craving Spring: A mother's quest, a daughter's depression, and the Greek myth that brought them together 

 




Laura Lang-Ree
"I decided to submit my manuscript—and just got an agent offer. I’m so grateful for your help."

Marianna Marlowe
author - Portrait of a Feminist


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Try It. Test It. Apply It.


I am so confident that Your Complete Book Proposal will give you the tools you need to succeed that I offer a money-back guarantee. If you complete the modules and put together your draft, and you don’t see the value, email us at [email protected], and we’ll refund your investment. No questions asked.

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Is this for you?

This program is for you if…

  • You’re writing nonfiction, memoir, or big-message fiction
  • You want to land a traditional book deal
  • You’ve got a strong idea and need a proven path
  • You’ve taken other courses but still feel stuck
  • You have an agent—but your proposal needs work

     

This Is NOT for You If…


❌  You want someone else to write your proposal

❌  You’re not ready to do the work (with support!)

❌  You’re writing a picture book

❌  You’re focused solely on self-publishing

"Four agents offered to represent me and now my book is a BESTSELLER!"

Tracy Otsuka
author - ADHD for Smart Ass Women: How to Fall in Love with Your Neurotypical Brain

“Allison's expertise really helps lift up your proposal and your experience and pushes you on your way.”

Francesca Donlan
journalist and memoirist, agented + prepping for submission

"Allison will jedi mind-trick you through the emotional mind-warp of the publishing industry on your way to success."

Dr. Anne Aspler
memoirist + agented

Frequently Asked Questions

Your Book. Your Breakthrough.

The proposal is the pitch. Let’s make yours counts.

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“It's hard not to wish I met you sooner. I looked over the template, wow, very detailed step-by-step construction process you have.”

Dr. Elizabeth Michas
“I got so much out of this class. It's brilliant how reiterative it was. I could keep doing it until I got it right, always with feedback along the way. Allison is brilliant at what she does and so generous with her time and access to her.”

Daiva Venckus
“It's hard to even remember where I was. I've come so far and learned so much. You gave me clarity, confidence, and direction."
 
Jillian Barnet
“I signed the contract today. I feel really confident in this decision and feel like my book is going to be in the best hands. Thank you so much for the recommendation!”
Kelly
“You're a gem. Thanks for moving me from stuck to inspired. Very insightful and your energy is addictive! It's buoyed me so much during this process!" 
Ky
“I finally have the tools and boundaries to navigate this with confidence. I feel so much more relaxed because I actually understand what I'm looking at. The right tools, guidance, and support can make all the difference.”
Jeri
“Your process made it easy. Truly, I would not have a book deal and would not be writing the book right now without you."
“You made every single piece of building the book proposal fun. My favorite part of the whole process was being able to work with you."
“These comments are gold! I just want to say a huge thank you. I'm so happy I had the good sense to take this class."Â