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Allison Lane Literary
#35: How to Build an Author Website That Sells: A Step-by-Step Guide
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#35: How to Build an Author Website That Sells: A Step-by-Step Guide

Are you ready to finally create a website that reflects your unique value as an author and helps you sell more books? Allison Lane breaks down the exact steps you need to take to design a website that doesn’t just look great but actually works for your goals.

From understanding what content to bring over from an old site to choosing the perfect inspiration sites, Allison provides practical strategies to help you avoid costly mistakes and streamline your process. Whether you’re a psychotherapist-turned-author or a first-time writer, this episode is packed with tools and advice to make your website work for YOU.

➡️ Ready to stop guessing and start building a website that sells your book? Listen now!

What You’ll Learn:

  • Why starting with your content (not a template) is the key to a successful author website.
  • How to simplify your website design by culling unnecessary content and minimizing text.
  • Free and affordable tools to source stock images for your site without breaking the bank.
  • Practical tips for working with website designers (even if you’re on a budget).

Resources Mentioned:

Timestamps:

  • [00:01:00] The biggest mistake authors make when designing their websites.
  • [00:03:00] Why your website is NOT a digital business card.
  • [00:05:30] How to choose templates that actually fit your content.
  • [00:09:52] Tools and tricks for sourcing affordable images for your site.
  • [00:13:07] Final tips to save time and frustration when working with a designer.